Emerging Markets from a Multidisciplinary Perspective

Section 1: Economics and Finance.- Chapter 1: The Political Economy of Financial Development: A Review.- Chapter 2: Grievance Redressal in the Indian Financial Regulatory Space - The Unified Approach.- Chapter 3: Role of Intermediaries in Providing Financial Access: Current and Future Research Trends.- Chapter 4: The UK Economy and Brexit.- Section 2: Financial Technology.- Chapter 5: Digital Technologies and Pro-Poor Finance.- Chapter 6: Identifying Critical Success Factor (CSFs) for the Adoption of Digital Payment Systems: A study of Indian National Banks.- Chapter 7: Mobile Banking Adoption: Key Challenges and Opportunities, and Implications for a Developing Country.- Section 3: Digital Business.- Chapter 8: Hyper-Localizing e-Commerce Strategy: An Emerging Markets Perspective.- Chapter 9: Exploring e-Business in Indian SMEs: Adoption, Trends and the Way Forward.- Chapter 10: Opportunities and Challenges of Augmented Reality Shopping in Emerging Markets.- Chapter 11: The Impact of Social Media on Internal Communications in the Tanzanian Telecom Industry.- Section 4: Information Systems and Communication Technologies.- Chapter 12: Social Media Research In and Of India: A Snapshot.- Chapter 13: Evaluating the Current Situation of Mobile Services (M-Services) in the Kingdom of Saudi Arabia.- Chapter 14: An Examination of the Role of National IT Development and Infrastructure in Models for Smartphone Adoption and Use: The Cases of Iraq, Jordan and the UAE.- Chapter 15: Factors Influencing the Adoption of e-Ticketing in Arabic Frontier Markets: Conceptual Extension of UTAUT.- Chapter 16: Internet of Things (IoT) in Agriculture Supply Chain Management: A Developing Country Perspective.- Chapter 17: Readiness of Smart City: Emerging Economy Perspective.- Chapter 18: Integration of Public Sector Healthcare Information Systems with Private Sector Healthcare Providers in Pakistan: Challenges, Opportunities and Solutions.- Section: 5 Marketing.- Chapter 19: Adoption of Pro-Poor Innovations in the Context of the Base of the Pyramid and Subsistence Marketplaces: Challenges, Opportunities and Research Agenda.- Chapter 20: Branding for Bottom of the Pyramid: A Case of Branded Footwear Consumer in Indian Rural Setting.- Chapter 21: Rurality in Flux: A Perspective on Rural Tourism Enterprise.- Chapter 22: Factors Affecting Jordanian Consumers' Attitudes toward Facebook Advertising: Case Study of Tourism.- Chapter 23: Factors affecting consumers' pro-environmental behaviours in Saudi Arabia.- Chapter 24: Do you like to be an Aspirational Referee to Promote a Product? Act like a Celebrity in Emerging Market.- Section : Management and International Business.- Chapter 25: Institutional Export Barriers on Exporters from Emerging Markets: Evidence from China.- Chapter 26: Examining the Recruitment and Selection in the Internet Financial Industry in China.- Chapter 27: Advances in Talent Management Research: A Review of Extant Literature.- Chapter 28: Networking andEntrepreneurial Activity in Kuwait.- Chapter 29: The ethics and governance of an emerging technology in an emerging market: The case of private umbilical cord blood banking in India.- Chapter 30: Institutional Voids and Indian Automotive Industry: Challenges and Reflection.

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• Pesquisa de mercado
• Gestão da pesquisa e desenvolvimento
• Matemática e sistemas do negócio
• Economia do desenvolvimento

Emerging Markets;Information and Communication Technology;ICT;Digital Enterprises;E-Commerce;Business Networks;Social Media;Consumer Relationship Marketing;Consumer Behavior;Electronic Government